The Sotheby's International Realty Mid-Year Luxury Outlook report highlights a defining pattern across global luxury real estate markets: sustained demand for exceptional properties, even as broader economic and geopolitical headlines continue to shift.
At the highest end of the market, properties priced at US$10 million and above continued to perform strongly throughout 2025, with expectations of ongoing momentum into 2026. This activity is supported by continued wealth creation, strong equity market performance, and consistent engagement from high-net-worth buyers across leading global destinations.
As Philip A. White Jr., President and CEO of Sotheby's International Realty, explains:
"Despite macroeconomic and geopolitical headlines, the affluent remain engaged and confident in the luxury housing market. They are deliberate but not deterred."
The report further highlights the perspective driving this segment of the market: affluent buyers are approaching real estate with a long-term view, focusing on properties that carry both lifestyle significance and enduring value.
"Demand for best-in-class properties continues to demonstrate that prime real estate holds its position as a trusted asset and a powerful expression of lifestyle and legacy."
Across international luxury markets, this sustained demand continues to reinforce the strength of the upper tier of real estate, where exceptional properties remain highly sought after for their quality, location, and lifestyle appeal.
